The other day we were motivated and one Saturday we met with 25 Makers of Making to learn how to sell online courses and start a business in the US to sell them all over the world! Benja explains that selling a course has a lot to do with emotionalityVentiller with emotions – > logically Justifying online courses must also be based on consumer protection. Every company, every company that has customer management should have a consumer protection protocol to avoid problems. Selling online is the same as selling in a physical store, you need to manage all the steps, issue invoices, process returns (if your course offers this option) and finally analyze the final return of your online course. We have met clients who, because they teach very specialized courses or because they have a waiting list, have not even had to consider recruiting, but this is not common. Because in normal cases, like certainly yours, when you market online courses with a store or via a contact form, your first goal is to attract > visitors to a particular profile of your site. And it will undoubtedly cost you resources: time, money, or certainly both. It`s an investment that can be incredibly profitable or catastrophic, so our first advice is to work with good professionals. Because optimizing your website for search queries (SEO), designing the web catalog, creating paid campaigns for search engines (SEM) are complex disciplines that a beginner is sure to fail. Many professionals ask me if they need to create a mini online course to be able to sell their course, and so this is NOT the case.
Mini-courses are great for expanding your list and openly educating many people. Many professionals start these mini-courses and then sell paid programs. However, I can assure you that it is not necessary. There are many ways to start your course, I share three examples: The internet offers you several resources to confirm if your assumptions are true, such as SemRush, Keywordtool.io, and Keyword Planner. With them, you know how much research is done for the words you are looking at and where you have the best chance. Hello Maria. I recommend you to contact a lawyer and with the legal question, if you receive money, you must declare the income as a business or professional. You have started your course, but the most complicated thing is to sell it. This is what the following sections are all about.
Unless you`re a globally recognized brand, courses above a certain price can`t be sold in a store. Go online, search for courses, and analyze what your potential competitors are doing. And you will confirm what we are telling you. Hello Vilma! Very good article. Holding online courses digitally has many benefits that we`ve discovered, especially during the pandemic. On the same line you wrote, we share an article that helps people learn more tips for creating and selling online courses: www.paraeducadores.com/como-crear-y-vender-cursos-online/ Top Hits! Thank you very much! Here`s a guide with the points you need to consider to know how to sell your online courses. In other words, you can decide whether it`s better to start your own business or upload your course to one of these sites. Hello Vilma, congratulations! We just finished our home platform and the truth is super good. We have taken nearly 10 courses and hope to have 20 in a few months. The problem we have is that the platform is not known (we released 1 month). And we do campaigns on Facebook, but they don`t have a positive effect on the realization of q go on our site, let alone on the fact that there are real conversions. I see other similar sites and in 2 months I see that they have 100,000 or 200,000 likes on their fan page, but with 10 comments I do not know if the success is real or bluff.
In any case, we set up the site to serve a specific vertical market, but we can`t find it in our FB campaigns. Our marketing is not working. What do you recommend? At the same time, we continue to build courses where teachers invest time in preparation, recording, editing and detailing, and offer teachers a real percentage of sales. What do you recommend? Of course, we don`t have a crystal ball that we can use to tell you how to sell courses online. But we have enough experience to convey what successful companies do: great information, but I still don`t know how to sell my courses through Hotmart, should I have a page or blog? Imagine what form your online course will take and write down all the ideas you can think of. Look for references from other courses, even if they have nothing to do with your topic, for inspiration. Hello Carlos! We always talk about our experience. Selling online courses is a whole world of possibilities and options. Dear Vilma, I want to sell my photos to everyone and I have doubts about VAT, my tax domicile is in Peru, I want to sell downloadable photos. Thanks in advance for the reply. It is 100% online and free and consists of a series of short and didactic videos with all the tips you need to get your idea out of paper.
You can do it at your own pace, and in the end you have a product ready to sell. And to conclude this point, comes the affiliate program. Have you never heard of it? Let us explain. Affiliates are people with sales skills who promote your product for a commission. Now that you know that if selling isn`t your thing, you can count on professionals to do it for you. I always tell my readers and clients that there are no magic formulas. It`s the same with courses, they`re not magically created or are so easy to create and get started.